Brand, UI & experience design

Through user interviews, existing product data and competitor reviews, we find where people struggle. We map user flows and information architecture for the main tasks and finalize the list of screens. Before moving to design, we validate the flow with you using low-fidelity wireframes.

Based on the approved flows, we design desktop, tablet and mobile screens in Figma. We also design in-between states such as empty states, errors, loading and form validation. Designs are organized so developers can take sizes, colors and spacing values directly from them.

We define logo usage, color palette, typefaces, icons and visual style for digital channels. Using these rules, we prepare frequently used materials such as social media templates, presentations and email signatures. Everything is collected in a brand guide your teams can refer to.

We turn the design into a clickable prototype so you can test it with users before development starts. We collect components such as buttons, form fields, cards and tables, with their states, into a design system. Color and typography values are defined as tokens that can also be used in code.